Realtimr Launch - Global Realtime Search Engine

Earlier this year, we launched Realtime Search, a simple site that allows you to search in real time for what Australians are currently saying about any topic. You can find the original blog post here.

With the success of Realtime Search, we’re excited to announce the launch of the larger global version, Realtimr.

Realtimr provides global realtime search results that can then be filtered down to a specific country or even a suburb/city.

Realtimr provides search results of what people are saying right this minute about any given topic.  An invaluable tool to track ground breaking current affairs as they unfold or search for unbiased opinions on the latest movie, book or music release.

Realtimr

(Image above shows ‘global’ realtime results for the search term ‘Whodeani’.)

We invite you to stop by, try it out and as always your feedback is welcome.

Twitter De-mystified

Guest post by my brilliant EA, Lindy Waldeck.

Followers, re-tweet, flushing, symbols like # and @. If you haven’t familiarized yourself with the phenomenon that is Twitter, it can be tweeping confusing!

Brainstorming blog post ideas, DJ (a.k.a Dean Jones, a.k.a My Bossman) suggested we tackle the topic “Twitter De-mystified”.  

I say “Perfect, you can write that with your eyes closed Twitterdeani”. You must know by now that Dean is Twitter obsessed.

Wrong! Dean had in mind that this post was to be my glory and my time to finally learn all that lays beneath Twitter… against my will ;-)  

I am indeed a Twitter user, however I’d call myself more of a casual tweeter. Strange I know, given that my boss is just about preaching Twitter is set to take over the world.

I’m no expert on the inner workings of Twitter so I set about researching and getting to know the business model that is making some serious waves in the Social Media space. Yes, I’m getting paid to play with Twitter, life is good and I won’t complain.

Twitter is ‘basic’, there is not much to it. Ok, but how is something so simple confusing to so many?  

For those of you not completely tweet savvy, read on as I ‘De-mystify Twitter’.

Tweet Tweet it’s all about the Tweet!

This term is used for the messages/updates (short and sweet with a maximum of 140 characters) that you type into your ‘what are you doing right now’ box at the top of your Twitter home page. You can also Tweet via a mobile phone or a 3rd party Twitter client.

 Within this Twitter update you can add a photo, reference a particular site or even a video by simply pasting a link. And given that Twitter updates are kind of ‘tight’ for space the ‘shorten link’ button will reduce your URL characters to allow for more text. 

Update_box

Think of Facebook and updating your status (but slightly different.)  A ‘tweet’ is Similar to a txt message except your txt is sent free of charge and can reach all of your followers in one message (3 million plus if you’re Ashton Kutcher or a whooping 78 followers if you’re @LindyWaldeck).

So as you could imagine, quite powerful if you’re marketing a business or even yourself.

So what is a Follower?
Twitter is a following game. Follow me and I ‘may’ follow you (reminds me of a song actually, more on that some other time). 

Social Media sites like Facebook and MySpace use the term ‘friend request’ and Twitter uses ‘follower’. There are differences as Twitter is public (unless you choose to protect the page) and Facebook is quite restricted ‘usually’ to being viewed by your friends and your immediate network.

A person following me will see my updates displayed on their Twitter home page amongst all the other people they follow.

You see, the great thing with Twitter is that you don’t actually have to have friends to have friends if you know what I mean. Total random people will follow you and in turn make you feel special. 

My preference is to follow celebrities as I find it intriguing that they choose to put certain parts of their life on display. I follow a few friends and occasionally a random hot man I might stalk.

And what is this ‘@’ business?

This one confused me early on in my Twitter discovery. The @ symbol is used in front of a user name. If you place the @ symbol in front of a user name this will tag and get the attention of that user. For example if I want DJ to see what I’ve written or include him I’ll simply type @whodeani (Whodeani being his username) followed by my message.

_symbol

This message will show up in his chain of updates (as he is following him). Whodeani will also be able to see this update by clicking on @whodeani on the right hand side of his page. In my case, @lindywaldeck is where I find messages from my many admirers.  It’s also a handy tool to check if you’ve missed any action directed your way.

Box

What are Direct Messages (or DM’s)?

You’ll also see in the screen grab above ‘direct messages’. These are private messages between users. I have noticed very public figures/celebrities disable this feature, probably a good idea given the amount of people that would love to contact them.

Remember that your Twitter page (unless protected/locked) is totally open to the weird and wonderful.

 Anybody can view your updates on Twitter. Followers and non-followers alike can view all your updates.  

So a Twitter user doesn’t necessarily need to ‘follow’ you in order to ‘follow’ you. Sounds creepy huh? No, It’s fantastic.  

Some advice: Be selective with the info you choose to tweet. Don’t want you getting into any tweeting trouble. 

RT... Please Explain?

RT = Re-tweet which = basically a re-post of another person’s update.

For example Sarah Silverman posts something hilarious that I want to share with my followers so I simply place my mouse over her tweet and to the right side you’ll notice RT appear.  Click on this and hey presto you’ll see it appear in your update box. The RT will be directed at the person who posted it.

Rt

Very useful when you have absolutely nothing interesting to share with the ‘tweet-er-verse’. Take note: add tweet or twit to anything for instant ‘tweet-cred’. :)

A Twitter trend is what exactly?

It’s some sort of fashion statement right? No. Wrong.

Trending_topics

In the screen grab above you’ll notice to the right of the page (trying to ignore the pre pubescent picture of @iamdiddy) a section headlined Trending Topics.

A Twitter trend is a popular topic that people are tweeting about at any given moment. For example there may be a lot of talk surrounding the television show ‘Dance Your Ass Off’. There's laughing, there's outrage, fat people are mad and the skinny amused. Whatever people are saying, the noisiest topic will become a Twitter Trending Topic.

You may have noticed the use of the # symbol aka the hashtag in the above picture. The # is used to promote the theme or subject matter of your tweet by simply placing it at the start of a word, phrase or topic. Should anyone then search that particular topic, it will appear in the search results.

Hashtags also appear within the Twitter timeline as ‘hot links’. Clicking on any topic highlighted by a Hashtag will take you to the Twitter Search results page for that topic. Clever.

Recently I watched an episode of US TV show Tiny and Toya online (wouldn’t recommend unless you love bad reality TV shows as I do) but I couldn’t find the follow up episodes. I noticed #tinyandtoya as a top trending topic on Twitter, clicked on it and found threads and threads of tweets about the show, reviews, where to watch online etc. So I excitedly watched episodes 2, 3 and 4. 

Hey it’s all part of my job de-mystifying Twitter.

Twitter Search, Not Just Your Average Search

Not another search engine I hear you say. My thoughts exactly until I found Tiny and Toya using this new search technology known as ‘real time’ search.  
Twitter search is real time search and is constantly updated every second. Tweets are the basis of the results. It provides instant information on topics from what people are saying now. Not archived results or days... even weeks old information.  

You may remember the Hudson River plane crash was first reported via a tweet from Janis Krums, a passenger on a nearby ferry when she posted a picture of the plane via her Twitter account.

Now I remembered this occurrence, however the fine detail such as the photographers name and picture below I found using Twitter Search.

Twitpic

Earlier this year Whodeani launched Australia’s first real time search engine called appropriately enough, Real Time Search. Real Time Search uses Twitter’s API to access their real time search results with a focus on those ‘tweets’ coming from Australia. And yes, there’s my shameless plug :)

Recently with the tragic loss of Michael Jackson I turned to Real Time Search and anxiously watched updates from other Australians of what I thought initially was a rumor mill spinning out of control. This swift form of search is usually ahead of what traditional media is reporting.

I hope you have gained a little insight into Twitter that you may not have already had.  

As to what I hope to gain now? More followers. Come on you know you want to follow me. Handsome potential followers should click here @lindywaldeck right now! And don’t forget Bossman also, you can follow him @whodeani.

Real Time Search Logo Competition - The Results

A little over a week ago (Saturday March 21st, 2009), I posted a 1 week competition to develop a new logo for a 'Real Time Search' engine that I am currently developing. The prize for this competition was set at $150 USD and would be awarded to the winning entry (only.)

The summary brief for this project follows...

Over the past 3 - 6 months, there has been an explosion in interest in 'social search'... more specifically 'right now' search or 'real time' search.
 
In essence, Real Time search is where the search engine provides search results from what people are saying 'now' about a particular topic as opposed to what was archived by a major search engine yesterday, last week or last month.

I wish to develop a simple (to start with) search engine providing real time search results for Australian users.

All up there were over 100 designs submitted from 31 different designers.
 
As per my previous post on this competition I was not only keen on finding a quick and affordable way to develop a logo for a new project I am developing in the 'Real Time Search' space (called appropriately enough, 'Real Time Search') but I was also keen to use so called 'crowd sourcing', the heir apparent to traditional outsourcing.
 
What was especially attractive about the particular service on offer from 99Designs (http://www.99designs.com) was how their model resolved what was for mine one of the inherent weaknesses of other 'crowd sourcing' models, most notably sites like eLance.

With eLance you post a project on the site and service providers bid for your work.
 
This usually means service providers from all over the world bid against each other to win the job. And by bidding against each other this often means one party undercutting another.
 
The winning service provider is most likely a combination of being cheap (sometimes the cheapest), has a good folio of past work completed, is well established and has good customer feedback.
 
While someone's folio of work, the price they quote you and their aggregated feedback score may point you in the direction of a particular provider, who's to say they will 'get' your particular job and create something as good for you as their previous work that helped you chose working with them in the first place...?
 
So the issue for mine with sites like eLance for creatively driven services, is that you may chose someone that on paper is perfect for what you require yet the work they end up doing for 'you' isn't what you were after.
 
Don't get me wrong, I think eLance is an exceptional resource for many services (and in fact I will be using eLance shortly for some web development) however I think it isn't a good fit for creatively driven services, ie Graphic Design.
 
99Designs' model (and others like it) is for service providers to provide design work for you on spec in a live competition where you, the competition owner can rate and provide feedback on designs developed for you in real time.
 
While admittedly this isn't an ideal process for designers (and there have been many posts from designers up in arms over these sorts of services) it works brilliantly for people requiring basic, easy to brief design work.
 
In my particular case I developed a basic brief and posted it to the 99Designs site Saturday March 21st, 2009.
 
The initial set of designs were very professionally developed but not 'on message'.
 
As the site allows for, I modified the brief to include more of my personal wants and don't wants for the competition. I also provided detailed feedback to the contest as a whole 'and' to individual designers on submitted designs both to weed out those that weren't appropriate and to hopefully have those designs that I liked, improved and re-submitted.
 
This particular part of the process is the knock out punch for these types of services and what really sets them apart from early crowd sourced sites operating in the space.
 
The quality of designs being submitted improved (in my opinion) markedly over the week of the competition as did their appropriateness vs the brief.
 
With 3 days to go I I had narrowed the process down to 3 designs from 3 different designers and was at that stage satisfied that with some further revisions, one of those 3 designs would go on to win the competition.
 
With only 48 hours to go, I had a flood on new designs submitted, including several by a 20 year old designer going by the name of Hagios whom would eventually go on to submit the winning entry (number 75 as shown below.)

Real_time_search_comp_2

All in all, an extremely positive experience and one which I am confident will be even more so with the next competition I post (and there will be many more.)